From our Founder

Leading law firms require forward-thinking strategies to develop talent, cultivate culture and optimize operations: everything it takes to thrive in today’s legal market. 

For over a decade, Beard Strategies has delivered strategic consulting and powerful coaching engagements for the world’s top law firms, transforming outcomes at both the individual and organization level. 

Leveraging expansive industry expertise, our seasoned team crafts bespoke coaching and consulting initiatives that propel law firms — and the people who work in them — to the upper echelons of success.

“When law firms invest in their culture and people, everyone benefits. We help firms dissect challenges, pinpoint solutions and realize greater heights of success at both the organization-wide and individual level.”

—Naomi Beard Nelson, Founder & CEO
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For over 15 years, Naomi Beard has helped leading law firms develop and retain their top talent through a variety of customized, firm-wide talent development programs and individual coaching engagements — with law firm senior leaders, attorneys, and professional staff — that enable firms, teams, and individuals to optimize success. 

Drawing on her experience practicing law, advising law firms, and coaching attorneys and law firm professionals, Naomi combines her first-hand perspective on the unique opportunities and challenges of the law firm environment with an instinct for tapping into each client’s strengths and needs to overcome obstacles and achieve ambitious goals.

Executive Coaching & Law Firm Consultation

Naomi has particular expertise in the design, implementation, and analysis of large-scale, multi-office law firm upward and 360° reviews — as well as in the development of programs that transform the feedback derived from these reviews into action-oriented talent development initiatives.

Before founding NB&A, she practiced law for nearly 10 years with the firms Milbank, Tweed, Hadley & McCloy LLP (Los Angeles; Washington, D.C.) and Pillsbury Winthrop Shaw Pittman LLP (Washington, D.C.). She graduated from the University of Virginia School of Law, Order of the Coif, in 1997. She earned her undergraduate degree from Georgetown University’s School of Foreign Service, magna cum laude

Naomi is a formally credentialed executive coach and longtime member of the International Coaching Federation (ICF). She is credentialed by the ICF as a Professional Certified Coach and by MentorCoach® as a Certified Mentor Coach. She is certified to administer and interpret a variety of standardized leadership assessments — including Myers-Briggs, Everything DiSC®, and Hogan assessments. Naomi is a frequent presenter at law firm and professional association events, and her writing has appeared in the New York Law Journal and in a variety of online and print publications, including the ABA Journal online, the National Association for Law Placement, and the 2021 book Accelerating Trends in Law Firms, published by Globe Law and Business. 

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Immersed in firm culture

Driven by values

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Together with our clients, we build long-lasting, mutually beneficial relationships that grow with your firm’s achievements and aspirations. Your needs are top of mind, always.


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Every firm and person is unique, and so is every Beard Strategies engagement. Our made-to-measure solutions center your firm’s distinctive culture and strategic direction.


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Top law firms strive for excellence in everything they do, and so do we. We take pride in performing at the top of our game and delivering over-and-above work for our clients.


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To help firms and their people flourish, law firm consultancies must understand their unique needs. We are longtime legal industry insiders — and many of us are former BigLaw attorneys. 


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The business of law is rooted in tradition; it also demands constant learning and adaptation. Our consultants are on the forefront of emerging best practices, offering firms a competitive edge.


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Women’s Business Enterprise

Beard Strategies is proud to be recognized as a Women’s Business Enterprise by the Women’s Business Enterprise National Council.

Collaborate with us

Beard Strategies comprises a team of talented professionals to deliver superior results for top firms. We’re always happy to meet like-minded professionals who share our values and vision. If you’re interested in working with us, please get in touch!

Expert insights

The world’s top law firms rely on us